Pizza Pilgrims

Pizza Pilgrims is a well-known pizzeria chain in London, UK, that has captured the hearts of locals and tourists alike with its authentic Neapolitan pizzas, vibrant atmosphere, and unique story of how it came to be. From its humble beginnings to becoming a significant player in London’s food scene, Pizza Pilgrims has crafted a brand that resonates with pizza lovers who crave quality, flavor, and a bit of adventure. This comprehensive article delves into the history of Pizza Pilgrims, why it’s considered one of the best pizzerias in London, the journey of its founders, the standout pizzas to try, and its pricing. By the end, readers will have a full appreciation for why Pizza Pilgrims has become a must-visit destination.

How Pizza Pilgrims Started

Pizza Pilgrims’ Beginning: A Dream Turned Reality

Pizza Pilgrims was founded by two brothers, Thom and James Elliot, who decided to leave behind their conventional careers to embark on a remarkable journey that would forever change London’s pizza scene. Their story began in 2011 when they both felt the urge to do something different—something they were genuinely passionate about. With a shared love for pizza and a desire to bring authentic Neapolitan pizza to London, they set off on a daring adventure that became the foundation of Pizza Pilgrims.

The brothers didn’t just want to open a pizzeria; they wanted to master the art of pizza-making and bring something truly special to the table. To achieve this, they planned a “pizza pilgrimage” to Italy, the birthplace of pizza, to learn everything they could about the craft. What made their journey even more unique was their choice of transportation—a Piaggio Ape, a tiny three-wheeled van, which they drove from the Amalfi Coast all the way back to London.

During their time in Italy, Thom and James immersed themselves in the local culture, meeting with renowned pizzaiolos (master pizza makers) and learning the secrets of authentic Neapolitan pizza. They visited Naples, the city known as the epicenter of pizza, where they observed how master pizzaiolos made the dough, prepared toppings, and baked pizzas in wood-fired ovens. The brothers documented their experiences and shared their learning process through social media, quickly garnering attention and building a following even before they returned to London.

With newfound knowledge and skills, the Elliot brothers brought their pizza expertise back to London and set up their first venture—a market stall on Berwick Street in Soho in 2012. They served pizzas directly from their three-wheeled van, a move that not only saved on overhead costs but also added a sense of novelty and charm to their concept. The sight of two passionate brothers making fresh, high-quality pizzas out of a tiny vehicle attracted curious onlookers and food enthusiasts, leading to a surge in popularity.

The unique blend of authentic flavors, passion for pizza-making, and the story behind Pizza Pilgrims quickly caught the attention of Londoners. People were drawn not just by the taste of their pizzas but also by the genuine enthusiasm and backstory of the founders. The brothers’ dedication to quality and authenticity set Pizza Pilgrims apart from other pizzerias in the city.

After establishing a strong reputation at the market stall, Thom and James decided to take the next step and open their first permanent restaurant on Dean Street, Soho, in 2013. The restaurant was an immediate success, with long queues forming outside as people eagerly waited to try their famed Neapolitan pizzas. This success marked the beginning of Pizza Pilgrims’ expansion, and today, the brand boasts multiple locations across London, each maintaining the same commitment to quality and authenticity that defined its humble beginnings.

Pizza Pilgrims’ origin story is one of passion, risk-taking, and a relentless pursuit of excellence. By turning their love for pizza into a journey of discovery, the Elliot brothers not only mastered the craft but also built a brand that resonates with people on a personal level. Their story serves as an inspiration for aspiring entrepreneurs and food lovers alike, proving that with passion, determination, and a willingness to take risks, dreams can be turned into reality.

Why Pizza Pilgrims is the Best

Pizza Pilgrims has earned its reputation as one of London’s best pizzerias for several reasons:

1. Authentic Neapolitan Techniques: The Elliot brothers stayed true to the Neapolitan tradition, using techniques they learned from Italian masters. This includes making dough from scratch, letting it ferment for 24-48 hours, and cooking the pizzas in a wood-fired oven at high temperatures to achieve the signature soft and chewy crust.
2. Top-Quality Ingredients: Every ingredient at Pizza Pilgrims is carefully sourced. The tomatoes come from the rich volcanic soil of Mount Vesuvius, while the fior di latte mozzarella is sourced from high-quality dairies. Their flour, Caputo 00, is imported directly from Naples, ensuring the dough has the perfect texture and elasticity.
3. Innovative Menu Offerings: While Pizza Pilgrims sticks to traditional Neapolitan recipes, they aren’t afraid to experiment. Their menu features both classic and creative pizzas, such as the Truffle & Mushroom, and seasonal specials that keep the offerings fresh and exciting.
4. Casual, Fun Atmosphere: Pizza Pilgrims’ restaurants are known for their laid-back, lively vibe. The interiors are adorned with quirky décor, including pizza-themed art and retro arcade games, making it a fun place to dine with friends and family.
5. Commitment to Sustainability: The brand is dedicated to sustainability and reducing its environmental footprint. Their approach includes using recyclable packaging, reducing food waste, and sourcing local produce whenever possible.

How Pizza Pilgrims Became Popular

Pizza Pilgrims’ rise to fame was swift and well-deserved. Their story of leaving corporate jobs to pursue a passion project resonated with people, and their presence on social media helped build a strong following early on. The brothers chronicled their journey in a lighthearted and engaging way, which not only showcased their dedication but also highlighted their genuine love for pizza.

When they launched their first market stall in Soho, they attracted a diverse crowd, from food bloggers to office workers looking for a quick, delicious bite. Word spread about the quality of their pizzas, and soon they were featured in major publications like Time Out London, The Guardian, and Evening Standard. This media attention catapulted them into the spotlight, and it wasn’t long before they opened their first permanent restaurant on Dean Street, Soho.

Their restaurant openings were met with great anticipation, often resulting in long queues of people eager to get a taste. As they expanded, they maintained their quality and charm, opening new locations across London while preserving the essence of what made Pizza Pilgrims special in the first place: passion, authenticity, and a sense of adventure.

The Story Behind Pizza Pilgrims’ Success

The story of Pizza Pilgrims is as much about passion and risk-taking as it is about pizza. Thom and James Elliot’s decision to leave the security of their jobs and take a leap into the unknown is a testament to their determination to bring something new and authentic to London’s food scene.

Their pilgrimage across Italy wasn’t just a marketing gimmick—it was a genuine quest for knowledge. They met with some of the world’s best pizza makers, learning the intricacies of dough fermentation, tomato selection, and the nuances of wood-fired ovens. This hands-on learning experience provided them with the skills and confidence to launch their brand.

Back in London, they faced the challenge of starting a business with limited resources. Instead of opting for a traditional brick-and-mortar location, they chose a food truck, which allowed them to test their concept with minimal overhead. This decision proved to be pivotal, as it not only allowed them to reach a broad audience but also created a sense of novelty and accessibility.

The brothers’ personalities and their approach to the business have also played a significant role in Pizza Pilgrims’ success. They are often seen at their restaurants, interacting with customers, and even hosting pizza-making classes. This personal touch has made Pizza Pilgrims more than just a pizzeria—it’s an experience.

Best Pizzas to Try at Pizza Pilgrims

Pizza Pilgrims’ menu offers a mix of traditional Neapolitan pizzas and innovative creations. Here are some of the must-try options:

1. Margherita: A classic that never disappoints, featuring rich tomato sauce, creamy mozzarella, fresh basil, and a drizzle of extra virgin olive oil.
2. Nduja: For those who love a bit of spice, this pizza is topped with fiery Calabrian nduja sausage, tomato, mozzarella, and basil.
3. Truffle & Mushroom: A decadent option with white truffle oil, mushrooms, fior di latte mozzarella, and a sprinkle of Parmigiano-Reggiano.
4. Double Pepperoni & Spicy Honey: A perfect balance of savory and sweet, this pizza is topped with double pepperoni, tomato, mozzarella, and a drizzle of hot honey.
5. Panuozzo Sandwich: A lesser-known offering that features pizza dough turned into a sandwich, filled with delicious ingredients like Parma ham, rocket, and buffalo mozzarella.
6. Dessert Calzone: For a sweet ending, try the Nutella and salted ricotta calzone—oozing with warm Nutella and topped with a dusting of powdered sugar.

Pricing at Pizza Pilgrims

Pizza Pilgrims offers excellent value for the quality and experience provided. Here’s a rough breakdown of the prices:

• Classic Pizzas: £8 – £11
• Specialty Pizzas: £10 – £14
• Starters: £4 – £7
• Desserts: £5 – £7
• Wines by the Glass: £5 – £8
• Bottled Italian Wines: £20 – £40

The pricing is accessible, making it a great option for both casual dining and special occasions. The portion sizes are generous, and the flavors are sure to satisfy even the most discerning pizza lovers.

Conclusion

Pizza Pilgrims is more than just a place to grab a pizza—it’s a testament to the power of following one’s passion and bringing an authentic slice of Italy to the heart of London. With its humble beginnings, commitment to quality, and infectious enthusiasm, Pizza Pilgrims has earned its place among the best pizzerias in the UK. Whether you’re looking for a quick lunch, a relaxed dinner, or a fun evening out, Pizza Pilgrims promises a memorable experience filled with flavor, warmth, and the spirit of adventure.

For anyone visiting London or simply looking to indulge in some of the best Neapolitan-style pizza outside of Naples, Pizza Pilgrims is a must-visit destination.

For any alternative suggestions or if you notice any inaccuracies, please send an email to foodzaggy.ztief@gmail.com

Checkout

Instagram – Foodzaggy

Youtube – Foodzaggy.

Facebook – Foodzaggy

Make sure to check out this article – 20-Gurgaon-best-fine-dining-restaurants